Consumption Marketing, a division of The asterism* Group, understands
the concept of consistent, creative and conceptual corporate branding.
The way a company presents itself - each and every day - from
consistency of logo displays to online advertising to client newsletters
to timely public and media relations campaigns, branding a business is a
24-hour proposition.
Done effectively, a business will grow in
client loyalty, client recruitment and comprehensive awareness within an
established business community.
Executed poorly - or not at all
- and a business will flounder with its identity, resulting in a "low
energy" outcome of stagnant accounts, low client recruitment success and
zero recognition within the business community in which it operates.
CJ DiRoma,
President of Consumption Marketing, reports: "All too often, businesses
fail to realize their own marketing power and potential. They do not
issue press releases. They do not update social media and web content to
promote new services or company activities. They neglect creating
opportunities for customer appreciation and client recruitment. They do
not explore promotional marketing opportunities. They do not create a
logo that is a stunning representation of the philosophy, spirit and
services of their businesses. In short, they are not branding - building
a brand, creating an image, promoting company endeavors. They are
working tirelessly to make their business a success and to keep their
clients happy. Marketing, however, fades away. And, in turn, these
businesses fade away."
What can a business do to NOT fade away and EMBRACE the BRAND?
Consumption Marketing offers these tips:
*
Look at your company's logo. What does it say about your company? The
colors. The design. The theme. If your corporate logo is more reflective
of what your company was 10 years ago, perhaps it is time for a change,
a rebirth - a relaunch of your company, your services, your corporate
energy. A relaunch of a company logo can give the company a new sense of
inspiration - motivating team members and reminding clients that your
company is NOT one to sit still, but one to GROW, embrace change, get
creative, be innovative and ACHIEVE new goals.
* Look at your
company's website. (Really...do it!) Pretend you know nothing about your
business. No matter if you are the CEO or the webmaster, suspend
reality and pretend you are looking at your website with fresh eyes. The
eyes of a prospective client! What do YOU see? Do you see news? Do you
see company press releases that are NEW? Do you see a clear
representation of the company's services, mission, client testimonials,
resources available...do you see a BRAND? Jot down a few notes and share
with colleagues. What do you ALL see when you visit the website? Is
there social media promoted? Is your company active on Facebook? Is your
company active on Twitter? Does your company offer tips, expertise and
educational bullets to assist clients? If your website truly is NOT
working for your company, FIRE it! Or, at least, give it a chance to
learn a few new tricks!
"The way a business, regardless of size,
presents itself to its clients and prospective clients is so important -
critically important," DiRoma shares. "From the logo to the website to
the Facebook page and beyond, consistency in message, consistency in
branding and consistency in communications internally and externally
play a major role in creating and maintaining a well-branded company
that understands itself, as well as its employees - and clients."
For
more information on Consumption Marketing, visit The asterism* Group at
www.asterismgroup.com.
The asterism* Group is comprised of three
divisions: Station Avenue Productions, Consumption Marketing and Little
Flower Creative. The asterism* Group is a boutique collective of
professional services including event management, event coordination,
event planning, event branding, event entertainment coordination, public
and media relations, corporate marketing, business branding, graphic
design, business and home decor consultation and styling and creative
consultation for home and business.
Monday, November 26, 2012
WIN A NOOK! The asterism* Group is Giving Away a FREE Nook in December!
TOP 10 THINGS TO KNOW ABOUT THE ASTERISM* GROUP!
1. The asterism* Group is a professional services collective specializing in event coordination, event management, public and media relations, corporate marketing and branding.
2. The asterism* Group launched in 2011, spring-boarding from diversified services and talents offered by Station Avenue Productions, a leading entertainment coordination and management firm with more than 25 years experience in event entertainment and management.
3. Visitors to The asterism* Group online at www.asterismgroup.com will be able to view services, philosophy, press releases, recent activities, images and more. Visitors may also use www.asterismgroup.com to connect with The asterism* Group, Station Avenue Productions, Consumption Marketing and Little Flower Creative on Facebook and Twitter, as well as review unique blogs updated by all of the company's service divisions.
4. Station Avenue Productions, the lead division of The asterism* Group, produces events and coordinates entertainment opportunities for leading venues, non-profit organizations, corporate entities and community organizations throughout the United States, with a targeted focus on New Jersey, Pennsylvania, Delaware, New York, Maryland, Virginia, West Virginia and California.
5. During late 2011, Consumption Marketing and Little Flower Creative launched, connecting as sister divisions to the well-established entertainment industry veteran Station Avenue Productions and giving rise to The asterism* Group.
6. Consumption Marketing delivers expertise in all elements of effective business marketing and corporate promotion, from press releases to client testimonials, to robust marketing campaigns, social media campaigns and media awareness strategies.
7. Little Flower Creative is a haven for individuals and businesses seeking creative specialists to enhance their existing and future endeavors. Home decorating, business logo development, manuscript review and marketing to publishing firms - all services delivered by Little Flower Creative.
8. The asterism* Group is a unique complimentary group of companies that provide the services you need to bring your BUSINESS to life. In house talent buyers, promoters, event coordinators, producers, public and media relations experts, branding and marketing directors along with creative design services to enhance your home, business or latest project. We provide the creative infusion your projects thirst for - and we do it with style.
9. The asterism* Group are the people who pick out all the brown M&Ms! We are the PR Machine that ensures your message is reaching the right publications and media outlets. Marketing gurus that strategically build your brand. Designers that style your world to match a vision. The good guys in black staging and coordinating your event. We are The asterism* Group and we mean YOUR business!
10. Our event and production teams are the best in the business. We keep the entertainers happy. We keep you happy. Most important, we keep the event running smooth as silk no matter what happens. And believe us, stuff happens! Thankfully, we thrive in the spotlight of center stage chaos and, no matter what; we make sure our events are delivered with top-notch style. Center stage always, baby!
THE ASTERISM* GROUP
http://www.asterismgroup.com
The asterism* Group, headquartered in New Jersey, delivers exceptional professional services ranging from brand development to public and media relations to creative design and creative style consulting for events, corporations, associations and more.
The asterism* Group is proudly comprised of Station Avenue Productions, Consumption Marketing and Little Flower Creative.
For more information, visit The asterism* Group online at www.asterismgroup.com and connect with The asterism* Group on FACEBOOK, Twitter and LinkedIn! While visiting www.asterismgroup.com, check out blogs by Station Avenue Productions, Consumption Marketing and Little Flower Creative, as well as The asterism* Group's blog!
Full services offered by The asterism* Group include:
Station Avenue Productions
* Event Creation
* Event Management
* Talent Consulting
* Production
* Non-Profit & Corporate
Consumption Marketing
* Brand Development
* Public & Media Relations
* Marketing
* Social Media
* Promotions
Little Flower Creative
* Lifestyle Solutions
* Corporate Image
* Event Design
* Literary Consultancy
* Interior & Exterior Design
LIKE The asterism* Group on FACEBOOK!
LIKE Station Avenue Productions on FACEBOOK!
LIKE Consumption Marketing on FACEBOOK!
LIKE Little Flower Creative on FACEBOOK!
Top 10 Things To Know About The asterism* Group...Without Even Trying!
Did you know that Consumption Marketing is a proud division of The asterism* Group?
You know, for any business, it is not always easy to tell the world about everything you do - especially if you do dozens of services and employ professionals in varying, yet complimentary, fields. Maybe a Top 10 list featuring a quick look at expertise, services and creativity can best express a company's energy!
TOP 10 THINGS TO KNOW ABOUT THE ASTERISM* GROUP!
1. The asterism* Group is a professional services collective specializing in event coordination, event management, public and media relations, corporate marketing and branding.
2. The asterism* Group launched in 2011, spring-boarding from diversified services and talents offered by Station Avenue Productions, a leading entertainment coordination and management firm with more than 25 years experience in event entertainment and management.
3. Visitors to The asterism* Group online at www.asterismgroup.com will be able to view services, philosophy, press releases, recent activities, images and more. Visitors may also use www.asterismgroup.com to connect with The asterism* Group, Station Avenue Productions, Consumption Marketing and Little Flower Creative on Facebook and Twitter, as well as review unique blogs updated by all of the company's service divisions.
4. Station Avenue Productions, the lead division of The asterism* Group, produces events and coordinates entertainment opportunities for leading venues, non-profit organizations, corporate entities and community organizations throughout the United States, with a targeted focus on New Jersey, Pennsylvania, Delaware, New York, Maryland, Virginia, West Virginia and California.
5. During late 2011, Consumption Marketing and Little Flower Creative launched, connecting as sister divisions to the well-established entertainment industry veteran Station Avenue Productions and giving rise to The asterism* Group.
6. Consumption Marketing delivers expertise in all elements of effective business marketing and corporate promotion, from press releases to client testimonials, to robust marketing campaigns, social media campaigns and media awareness strategies.
7. Little Flower Creative is a haven for individuals and businesses seeking creative specialists to enhance their existing and future endeavors. Home decorating, business logo development, manuscript review and marketing to publishing firms - all services delivered by Little Flower Creative.
8. The asterism* Group is a unique complimentary group of companies that provide the services you need to bring your BUSINESS to life. In house talent buyers, promoters, event coordinators, producers, public and media relations experts, branding and marketing directors along with creative design services to enhance your home, business or latest project. We provide the creative infusion your projects thirst for - and we do it with style.
9. The asterism* Group are the people who pick out all the brown M&Ms! We are the PR Machine that ensures your message is reaching the right publications and media outlets. Marketing gurus that strategically build your brand. Designers that style your world to match a vision. The good guys in black staging and coordinating your event. We are The asterism* Group and we mean YOUR business!
10. Our event and production teams are the best in the business. We keep the entertainers happy. We keep you happy. Most important, we keep the event running smooth as silk no matter what happens. And believe us, stuff happens! Thankfully, we thrive in the spotlight of center stage chaos and, no matter what; we make sure our events are delivered with top-notch style. Center stage always, baby!
THE ASTERISM* GROUP
http://www.asterismgroup.com
The asterism* Group, headquartered in New Jersey, delivers exceptional professional services ranging from brand development to public and media relations to creative design and creative style consulting for events, corporations, associations and more.
The asterism* Group is proudly comprised of Station Avenue Productions, Consumption Marketing and Little Flower Creative.
For more information, visit The asterism* Group online at www.asterismgroup.com and connect with The asterism* Group on FACEBOOK, Twitter and LinkedIn! While visiting www.asterismgroup.com, check out blogs by Station Avenue Productions, Consumption Marketing and Little Flower Creative, as well as The asterism* Group's blog!
Full services offered by The asterism* Group include:
Station Avenue Productions
* Event Creation
* Event Management
* Talent Consulting
* Production
* Non-Profit & Corporate
Consumption Marketing
* Brand Development
* Public & Media Relations
* Marketing
* Social Media
* Promotions
Little Flower Creative
* Lifestyle Solutions
* Corporate Image
* Event Design
* Literary Consultancy
* Interior & Exterior Design
LIKE The asterism* Group on FACEBOOK!
LIKE Station Avenue Productions on FACEBOOK!
LIKE Consumption Marketing on FACEBOOK!
LIKE Little Flower Creative on FACEBOOK!
Consumption Marketing's Creative Marketing Campaigns Generate Visual Impact, Promote Awareness
Consumption Marketing, a division of The asterism* Group, is an exceptional resource for creating original marketing campaigns that attract community and sponsor support - just ask the Mummers Fancy Brigade Association.
Working with leading officials of the Mummers Fancy Brigade Association, Consumption Marketing created and launched the "Banners On Broad Street" campaign, a lively, visual impact marketing campaign that decorated the Fancy Brigade route during New Year's Day festivities in 2010.
The original concept - developed by Consumption Marketing - resulted in brilliantly designed, colorful banners that honored the traditional New Year's Day Parade, as well as the Fancy Brigade Association.
"When we approach a new creative campaign, we open all the doors," CJ DiRoma, President of The asterism* Group and creative consultant at Consumption Marketing, reports. "We pull together all elements - visual impact strategies, marketing outreach strategies, unique branding concepts - to create unique and memorable outreach campaigns that win sponsors, win clients, win opportunities and win recognition."
Consumption Marketing, a division of The asterism* Group, delivers expertise in all elements of effective business marketing and corporate promotion, from press releases to client testimonials, to robust marketing campaigns, social media campaigns and media awareness strategies. The asterism* Group is a professional services collective specializing in event coordination, event management, public and media relations, corporate marketing and branding.
THE ASTERISM* GROUP
The asterism* Group, headquartered in New Jersey, delivers exceptional professional services ranging from brand development to public and media relations to creative design and creative style consulting for events, corporations, associations and more. The asterism* Group is proudly comprised of Station Avenue Productions, Consumption Marketing and Little Flower Creative.
For more information, visit The asterism* Group online at www.asterismgroup.com
Full services offered by The asterism* Group include:
Station Avenue Productions
* Event Creation
* Event Management
* Talent Consulting
* Production
* Non-Profit & Corporate
Consumption Marketing
* Brand Development
* Public & Media Relations
* Marketing
* Social Media
* Promotions
Little Flower Creative
* Lifestyle Solutions
* Corporate Image
* Event Design
* Literary Consultancy
* Interior & Exterior Design
LIKE The asterism* Group on FACEBOOK!
LIKE Station Avenue Productions on FACEBOOK!
LIKE Consumption Marketing on FACEBOOK!
LIKE Little Flower Creative on FACEBOOK!
Consumption Marketing Delivers PR, Direct Marketing, Events To Healthcare Providers
Consumption Marketing, a division of The asterism* Group, provides
professional services in public relations, media relations, custom
marketing - including direct mail promotional campaigns, newsletters and
targeted invitations - to diverse providers in the healthcare market,
including hospitals, medical practices, pharmaceutical companies,
medical suppliers, long-term assisted care facilities, home health
providers, managed care organizations and wellness centers.
Consumption Marketing provides extensive public relations services, including press releases, internal and external communications campaigns, media relations, media buying, community outreach campaigns and social media success.
Marketing services - provided by Consumption Marketing's team of marketing, and graphic design professionals - enhance client/residential performance, as well as overall corporate and community awareness. Services include, but are not limited to, custom newsletters, direct mail campaigns, social media campaigns, website design services, photography and video services, creative community events and more.
"Effective programs in public relations, market research, direct mail, advertising, community outreach and targeted managed care sales boosting campaigns generate increases in everything from practice volume to new patient percentages to residential gains and positive community awareness," reports CJ DiRoma, President of The asterism* Group. "Healthcare public relations, media relations and targeted marketing, including graphic design services and creative event planning, are key factors in the success and viability of any healthcare facility in today's challenging economy."
Consumption Marketing offers key services for healthcare providers, including direct support for physicians enabling for opportunities to connect with health reporters and health writers, as well as general outreach in areas of online content, social media, creative open house or educational events and general press releases. For doctors, public and media relations can build patient percentages, as well as increase community and regional awareness and medical expertise.
Consumption Marketing offers a free consultative initial meeting to discuss, examine and determine the necessity and direction of public relations, media relations, social media, direct mail strategies, community outreach requirements and related promotional campaigns for healthcare providers and care communities. To learn how Consumption Marketing can support and enhance your existing public relations, media relations and marketing efforts, connect with Consumption Marketing at http://www.asterismgroup.com/
THE ASTERISM* GROUP
The asterism* Group, headquartered in New Jersey, delivers exceptional professional services ranging from brand development to public and media relations to creative design and creative style consulting for events, corporations, associations and more.
The asterism* Group is proudly comprised of Station Avenue Productions, Consumption Marketing and Little Flower Creative.
For more information, visit The asterism* Group online at www.asterismgroup.com and connect with The asterism* Group on FACEBOOK, Twitter and LinkedIn! While visiting www.asterismgroup.com, check out blogs by Station Avenue Productions, Consumption Marketing and Little Flower Creative, as well as The asterism* Group's blog!
Full services offered by The asterism* Group include:
Station Avenue Productions
* Event Creation
* Event Management
* Talent Consulting
* Production
* Non-Profit & Corporate
Consumption Marketing
* Brand Development
* Public & Media Relations
* Marketing
* Social Media
* Promotions
Little Flower Creative
* Lifestyle Solutions
* Corporate Image
* Event Design
* Literary Consultancy
* Interior & Exterior Design
http://www.asterismgroup.com
http://www.asterismgroup.com/
LIKE The asterism* Group on FACEBOOK!
LIKE Station Avenue Productions on FACEBOOK!
LIKE Consumption Marketing on FACEBOOK!
LIKE Little Flower Creative on FACEBOOK!
Consumption Marketing provides extensive public relations services, including press releases, internal and external communications campaigns, media relations, media buying, community outreach campaigns and social media success.
Marketing services - provided by Consumption Marketing's team of marketing, and graphic design professionals - enhance client/residential performance, as well as overall corporate and community awareness. Services include, but are not limited to, custom newsletters, direct mail campaigns, social media campaigns, website design services, photography and video services, creative community events and more.
"Effective programs in public relations, market research, direct mail, advertising, community outreach and targeted managed care sales boosting campaigns generate increases in everything from practice volume to new patient percentages to residential gains and positive community awareness," reports CJ DiRoma, President of The asterism* Group. "Healthcare public relations, media relations and targeted marketing, including graphic design services and creative event planning, are key factors in the success and viability of any healthcare facility in today's challenging economy."
Consumption Marketing offers key services for healthcare providers, including direct support for physicians enabling for opportunities to connect with health reporters and health writers, as well as general outreach in areas of online content, social media, creative open house or educational events and general press releases. For doctors, public and media relations can build patient percentages, as well as increase community and regional awareness and medical expertise.
Consumption Marketing offers a free consultative initial meeting to discuss, examine and determine the necessity and direction of public relations, media relations, social media, direct mail strategies, community outreach requirements and related promotional campaigns for healthcare providers and care communities. To learn how Consumption Marketing can support and enhance your existing public relations, media relations and marketing efforts, connect with Consumption Marketing at http://www.asterismgroup.com/
THE ASTERISM* GROUP
The asterism* Group, headquartered in New Jersey, delivers exceptional professional services ranging from brand development to public and media relations to creative design and creative style consulting for events, corporations, associations and more.
The asterism* Group is proudly comprised of Station Avenue Productions, Consumption Marketing and Little Flower Creative.
For more information, visit The asterism* Group online at www.asterismgroup.com and connect with The asterism* Group on FACEBOOK, Twitter and LinkedIn! While visiting www.asterismgroup.com, check out blogs by Station Avenue Productions, Consumption Marketing and Little Flower Creative, as well as The asterism* Group's blog!
Full services offered by The asterism* Group include:
Station Avenue Productions
* Event Creation
* Event Management
* Talent Consulting
* Production
* Non-Profit & Corporate
Consumption Marketing
* Brand Development
* Public & Media Relations
* Marketing
* Social Media
* Promotions
Little Flower Creative
* Lifestyle Solutions
* Corporate Image
* Event Design
* Literary Consultancy
* Interior & Exterior Design
http://www.asterismgroup.com
http://www.asterismgroup.com/
LIKE The asterism* Group on FACEBOOK!
LIKE Station Avenue Productions on FACEBOOK!
LIKE Consumption Marketing on FACEBOOK!
LIKE Little Flower Creative on FACEBOOK!
Subscribe to:
Posts (Atom)